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Journal
Prep guides, shoot breakdowns, and the jobs I'd now do completely differently.
I also write for the sake of writing, so expect the occasional detour that has nothing to do with photography.


AI vs Photographers: What Happens to Photography When AI Can Make Anything?
Recently, I typed "Peruvian woman, tall, blonde, white, late twenties, photographer, Gold Coast beach, golden hour, Fuji film look" into the Meta AI image generator, mostly to see what it thought of me. It gave me someone with better skin and a way nicer hair, standing on a beach that doesn't exist, holding a camera with the strap going into her neck. It was, in a flat sort of way, lovely. It was also nobody, nowhere, at no particular time, and I found I had nothing to say ab


Brand Photography vs Stock Photos: What Your Business Loses When Nobody Sees the Real Thing
There is a woman in a white blouse holding a tablet and laughing at a salad. You've seen her. She's on a dental website in Chinatown, a financial planner in Sydney, a SaaS landing page in Austin, and a council brochure. She has been, simultaneously, a patient, a client, a user and a ratepayer. She is not bad at her job. She is a stock photo, and she's doing exactly what stock photos do: filling the space where a real person would go. This is a fair comparison of brand photogr


How to Get a Year of Content Out of One Full Content Day of Shooting
How one planned brand shoot becomes twelve months of website, social and campaign content. Shot lists, outfits, locations, and personal brand photoshoot ideas that last.


How Much Does Brand Photography Cost? Real Numbers, and What Moves Them
You've been on four photographers' websites tonight. Beautiful galleries. Warm tones. Not one price. So here's one. On the Gold Coast, a brand photography session with me starts at $180 for one hour and goes up to $2,400 for a full Social Media Content Day. Most small businesses land somewhere between $800 and $1,500 for their first proper shoot. The rest of this article is about what sits between those numbers, why the range is that wide, and how to tell if a quote is fair —


You never would've guessed necklaces could be this awesome
Objects are much more than simple material objects. Taka a peek at the revealing discoveries you can enter by closely examining a necklace.
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